One of the biggest problems facing marketers these days is figuring out how to promote their Facebook fan pages. Getting new fans to the page you have created is important to your success because having a large fan base can be quite helpful. An easy way to reach out to a large number of people in your niche is to optimize your page for the search engines. That's right: you can quickly and easily use SEO effectively on your fan page which will ensure that you get fresh search engine traffic on a regular basis. The best part about using this method of promotion is that the traffic you get from the search engines will actually be interested in what you are offering. Keep reading to learn how to use SEO to give yourself a traffic boost to your Facebook page.
Choosing a good Facebook username for your fan page is critical. Usernames in Facebook and vanity URLs are the equivalent of regular domain names. If you aren't lucky enough to claim it, then another person will take your place. It is critical that, as soon as you get started, you register the URL of your fan page. Since Facebook has been known to ban accounts before due to spammy looking URLs, you need to be very careful when choosing your own URL even if you are using generic keywords. Just keep things simple and choose your URL based on your business name.
Use the power of YouTube by attaching videos from there. The fact is that Google gives high value to videos, especially the ones from YouTube. This could positively affect your search engine rankings. So ensure that you put all your videos on your fan page straight from YouTube so that Google can use that to cause your page to jump in the serps. It doesn't take much effort to do so, just make sure you're posting relevant videos that go with the theme of your fan page. You should be find just about any videos you want on YouTube. But before you put any videos on your page, you need to ensure that all of them coincide with the quality you're trying to go for.
Last but not the least; in order to be instantly appealing to your target audience, make sure you use a large profile picture. The simple fact is that Facebook users like pictures because of the fact that Facebook helps people share pictures online. So make sure that your page contains a large (good) photo that relates to your brand and your company. People will be more likely to trust you if your page includes a photo and it helps you do better branding as well.
In closing, the article above will help you figure out that Facebook fan pages are a new and innovative way to get your brand out there to the most people possible. And if you do everything correctly by optimizing your page, you won't believe the traffic and sales you'll garner. You don't need to do everything at once, as a little bit at a time is enough to really get you great search engine results. After time, you will reach the top spot as long as you keep at it.
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